Anne Lin


A New Identity for an Anime
& Japanese Culture Brand


Ningen Life, Rebrand




Fresh New Look
Ningen Life, a lifestyle brand needed a new website and own branding to better visualize who they were and what they represent. We wanted to create an identity that communicated the company culture and embodied the strong and quirky personalities of the products.









Quirky & PlayfulNew illustrations were created to be bold, bright and colorful. They are designed to be able to be used with the logo as a visual as well as patterns and with brand collaborations. 








       


      
          






ROLE
Creative Direction
User Interface Design
User Experience Design
Graphic Design
Illustration